News

SGX-listed Food Empire Holdings Wins Singapore Star Award 2001 For Innovative Packaging Of Three Products

SINGAPORE - 11 May 2001 - Singapore-listed Food Empire Holdings Ltd's subsidiary Future Enterprises Pte Ltd has been awarded the Singapore Star Award 2001 for innovative design and packaging of three products - Cosenza Cappuccino, FesAroma coffee mix and Klassno Frozen Finger Food.

Future Enterprises, the food and beverage manufacturing and marketing arm of Food Empire Holdings, had the highest number of winning entries in the Commercial Category for Sales and Display Packaging. The company will receive the Singapore Star Award 2001 at the award dinner tonight, which will be graced by guest-of-honour BG George Yeo, Minister for Trade and Industry.

The Singapore Star Award is organised jointly by the Packaging Council of Singapore and the Singapore Confederation of Industries. The award is given for innovative and creative designs with quality products and packaging. It aims to recognise and reward excellence in the use of design and technology in packaging.

Mr Tan Wang Cheow, Managing Director of Food Empire Holdings and a Director of Future Enterprises said: "I am very pleased with this achievement as this is the second consecutive year we have received the Star Award for the design of our products. The recognition given to three of our products is especially rewarding because the creation of our products from concept to design and production is done in-house by our staff."

He added: " As a home-grown food and beverage manufacturer and exporter, we believe it is important to raise the standard of our products to compete internationally. We will continue improving the quality of our packaging and products to meet the increasingly sophisticated demands of consumers world-wide."

Food Empire Holdings is a leading food and beverage enterprise that manufactures and markets ready-mixed beverages, frozen finger food and candy. It has received several international accolades for its achievements including the prestigious 10 th Golden American Award for Quality (given in New York in 1998), the 22 nd Best Trade Name (Rome, 1997) and the 10 th Golden Europe Award for Quality (Paris, 1996).

Last year, three of the Group's Klassno brand of hand-made Asian finger food - shrimp dumplings, crispy seafood deli, and butterfly seafood wantons - were singled out for their innovative concept and packaging and ease of preparation at SIAL, a biennial global food exhibition held in Paris. These Asian snacks were featured in the exhibition's coveted Innovation and Trends Book 2000. They were also selected by SIAL's organisers to be showcased in the Innovation and Trends pavilion at the Paris show.

In Singapore, wholly-owned subsidiary Future Enterprises was ranked the third highest in terms of sales/turnover for small and medium enterprises (SMES) by DP Information Network at the SME 500 1999/2000 Awards.